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Senior Influencer Marketing Manager
In this exciting role, you will be part of the marketing team. You will be responsible to leading the team on influencer marketing on developing influencer strategy, identifying and vetting potential influencers, monitoring influencer activity, and collaborating with internal teams to execute the most effective campaigns. Needless to say, if those are the challenges you seek, we’d love to have you on the team!
Responsibilities
- Build strategy in implementing influencers marketing to support overall marketing & sales goals
- Build and maintain KPI budget and strategy plans
- Develop and execute influencers marketing projects for the purpose of brand awareness, consideration, conversion from end-to-end (planning, organizing, executing, monitoring, evaluating) including but not limited to: exploring different types of influencers engagement and output; identifying marketing opportunities for brand promotions; developing content plan for influencers engagement; developing report for all engagements
- Develop and maintain good relationship with the existing network of influencers and potential ones
- Support the annual and seasonal marketing campaigns through influencers engagement
- Work and manage relationships with various departments to develop appropriate content
- Produce social media listening and engagement reports for internal and external teams to fuel insight development
- Summarize insights and conversations to create actionable, operational reports that lead to optimization and efficiency in performance
- Analyze and report on social community trending (pre and post) promotional launches to key internal stakeholders
Requirements
- Min. of 3-4 years of experience in influencers marketing / community management / public relations
- Independent, yet strong team player
- Strong interpersonal skills
- Strong command of English is a must
- Strong communication skills: verbal and written
- Strong management skills, good attention to details
- Has ability to manage regional teams in various countries
- Own deep understanding of the online communities and social media trend
- Has good influencer’s connection in relevant industries
- Has experience managing Influencer's from end to end (selection, contacting, building relationship, etc.)
Applications