Summer is coming! The warm and sunny weather of this mid-year long holiday period is always the time to make new memories with your loved ones. This May, SweetEscape is launching the #MakeSummerMemorable campaign which is tailor-made for travelers who want to capture their summer holiday moments with family and friends.
Together with Indonesian fashion brand Love & Flair and online beauty marketplace Sociolla, SweetEscape introduced and discussed this new campaign at Wyl's Kitchen, Veranda Hotel in South Jakarta. In the event, we invited some of Indonesia's most prominent social media influencers to join us in talking about summer holiday destinations, fashion trends, and summer beauty products and skincare while enjoying a fun luncheon and a floral frame decorating workshop, hosted by Studio Floranara.
“I always love summer!” said David Soong, our co-founder and CEO SweetEscape during the event. "Summer holiday is always special to me because it is always happening together with my son's school holiday, so summer holiday is always the chance for the whole family to go on a vacation together."
Talking in the talkshow held at the start of the event, Mr. Soong singled out the Italian city Positano, St. Moritz and Zurich in Switzerland, and Alaska in USA as the four cities on top of his summer holiday destinations list, for these cities offer bright, sunny days during the season, yet the breeze are cool enough to make the sunny weather totally comfortable to be enjoyed, while fashion blogger Patricia Devina chose Japan as her favourite holiday destination, with the beauty of its nature, including the cherry blossom trees, as the main reason that make Japan such a memorable holiday destination for her.
In their talkshow segment, Love & Flair recommended that travellers do a lot of experiments and mix-and-matching of clothing with orange and reddish tones, as these two colours are the trend of the season, while Sociolla's CMO Chrisanti Indiana said, "Under the heat of the sun, it is crucial to make sure that our skins are healthy, so never forget to put on a good amount of sunscreen. It is also important to make sure that our skins are well-moisturized by using proper moisturizing products."
This coming May, SweetEscape is giving out a special promotion for you travellers to capture your summer memories in great photos. SweetEscape connects you to more than 2000 local professional photographers in more than 400 cities around the world, so wherever you plan to go this summer, all you have to do is to create great moments with your loved ones, while our photographers capture your every moment! Keep an eye out for SweetEscape's exciting summer challenge, with a grand prize of an all-expense-paid trip to an exotic summer destination!
This #MakeSummerMemorable event was organized by SweetEscape and supported by TWG, PVRA, Studio Floranara, Sociolla, and Love & Flair.